Empathy Mapping: The First Step in Design Thinking

How Empathy Mapping helps your UX teams?

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  1. Say (what they say),
  2. Think (what they think),
  3. Feel (what they feel), and
  4. Do (how they do it).

The Four Quadrants in Empathy Mapping — Explained Simple!

Say: It has verbatim and direct statements.

Payoda helps you design products and services
that engage your audience

Discovery workshops
Bringing key stakeholders together, we’ll facilitate workshops to explore and define your organization’s customers and objectives. Getting everyone aligned before you start is key to any project.



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Payoda Technology Inc

Payoda Technology Inc

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